How we did it; you can use Pinterest trends to plan for the future or view what the current trending topics are, this is one of the best way to catch the curves of trending topics. 

We observed a trend which was ‘Instagram Story Ideas’ – it was relevant to the clients niche so we created a blog post around this, then a series of pins. The key to jumping on trends is being highly reactive.

Not all pins will be successful, this is why testing and trying different pin formats is key to success. One of those pins took off, here are the results;