At Bagel Digital, our Pinterest management packages have been designed to give you back the time you need to focus on the running of your business. We are a Pinterest first marketing agency that lives and breathes over on Pinterest. Why?
As organic growth continues to drop, and is harder to achieve on platforms such as Instagram, many businesses are not adapting whilst others are thriving on Pinterest, and I can tell you that the party really is happening over on Pinterest right now.
There is currently 433 million monthly active users on Pinterest, all of which are coming to Pinterest for discovery. Pinterest is a place of positivity, pinners come to look for ideas, things to do, things to buy and what to eat next, without yet knowing what they want.
A whopping 97% of searches on Pinterest are NOT branded, And YOUR business should be there at the right time. So, why are many businesses still not on Pinterest?
Pinterest has always been a very misunderstood platform, and many flock to Instagram thinking they have to be on it to keep up with the Jones’s. Yet, organic growth and engagement is dropping by the day, unless you’re paying to be there. The reason Pinterest doesn’t work for a lot of businesses is because the strategy is not right. Pinning a few pins every few weeks and hoping something is going to stick won’t work.
There are many ingredients that make a Pinterest account work for a business including consistency, keyword research, quality imagery/videos. integrating a shopping feed and TIME.
At Bagel Digital we have seen extreme growth from a range of clients including interiors brands, bloggers and therapists. Your ideal audience is already there waiting for you, so what are you waiting for?
Pinterest Management Packages
Pinterest Audit
A Pinterest Audit is a perfect choice for business owners who are struggling to grow on Pinterest, but just want a little bit of direction to go off and do the pinning work themselves. An audit includes the following:
- Overview of bio – optimisation of title, header & bio best practices with SEO optimised recommendations
- Existing boards & pins overview of titles, descriptions, alt tags
- Idea pin audit and recommendations with best practices & ideas for your niche
- A Pinterest strategy for your niche – an actionable plan on how to achieve success on the platform on your own
- Free Pinterest e-book, task sheets & pin templates
- 1 hour training call + analytics walk through
£200 One off Cost
Pinterest Strategy Session
Perhaps you want a deeper dive into Pinterest, want me to train your in-house team or just want a greater affinity with Pinterest to achieve some incredible results on your own. If this sounds like you, a Pinterest strategy session could be for you.
- 4 hours of remote Pinterest training (can be arranged in-person) including;
- Pinterest audit of account
- Full overview and training on best practices for 2023
- Strategic advice for your account
- How to create a viral pin – Pinterest Trends & Predicts
- Keyword research
- How to analyse Pinterest data
- Pinterest Ads training section relevant to your niche
- Email & WhatsApp help for 1 week post training
- Free Pinterest e-book, task sheets & pin templates
£350 One off Cost
Pinterest Management
We don’t have essential, mid level and platinum Pinterest management services because to get the best results from Pinterest you need an all in approach that works. Pinterest Managements packages are not a shopping list! The best strategy means no shortcuts, and all the bells and whistles that we know are necessary to achieve Pinterest success.
- Initial Pinterest audit, overview and optimisation of account and existing content
- Keyword research
- Integration of product shopping feed (if e-commerce website) + submit for verified Pinterest account
- 5-10 daily fresh pins
- Weekly idea pin creation
- Monthly graphic creation for pins
- Existing boards & pins overview of titles, descriptions, alt tags
- Monthly email report with data from Google Analytics & Pinterest Analytics
- Monthly strategy call to review accounts performance
£1,000-£1,500 per month
Some of our Pinterest Marketing Results
Viral Pin – We created this viral pin after identifying a trending topic on Pinterest. A blog was written and pinned to Pinterest. The results? Within a 2 week period this singular pin drove…
- 7k repins
- Attracted over 2.4k page views to this blog directly from Pinterest in the same time
- Achieved 1 MILLION impressions
- New daily followers
Crafting and pinning the right video at the right time for this organic baby clothing brand achieved extraordinary results on the platform…
- 717k views
- 10k+ saves!
- 1.4k reactions
From 1k-30K Outbound Clicks Case Study
If you’re in the interiors niche and not utilising Pinterest, then you need to be.
We took over the Pinterest for an online interiors publication and with a solid Pinterest strategy, and over a 3 month period we increased monthly outbound clicks from 1k-30k clicks, impressions exceeding 3 million per month and gained a whole bunch of followers and saves to boot.
The clients main purpose was to drive outbound clicks and the sky is the limit as we continue with this consistent posting strategy. Here’s what we did;
- Cleaned up the boards – optimised all board titles & descriptions
- Optimised bio with target keywords
- Created a range of pin templates in varying sizes for graphic creation
- Created 10 fresh pins per day, 7 days a week
- 1 idea pin a week
- Utilised a mixture of formats, static imagery, graphics and video, with larger vertical pin formats as recommended – we found a lot of success with this medium as they take up more real estate on the mobile feed
- Reviewed analytics regularly to check which pins were taking off, created similar style pins to recreate this success
Next Steps?
If Pinterest Management is something you’re looking at for your business, blog or brand, it would be great to arrange an initial discovery call with you. This gives us an opportunity to get to know you and your business, as well as discussing the best options for your Pinterest account going forward.
We are a UK based Pinterest marketing agency working with clients all across the world. If you have any questions about Pinterest marketing or need any help getting your product feed connected please get in touch, we’d love to speak to you!